Digital Lancashire

Door4 and Refinery have delivered a new website for the country’s biggest kitchen brand, Magnet.

Led by Lancashire’s Door4, it enhances the “omnichannel” nature of shopping – using online and in-store. It also includes JWT’s new branding and a customer design tool, which was created in-house.

“For customers, it bridges the gap between online browsing and making their new kitchen a reality, and allows them control over the process, from their initial ideas on the sofa to finalising and purchasing their choice in-store,” said James Berzins, digital director of Door4.

Read more at Prolific North